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Shaping a voice for
purveyors of Seattle sweets 


















Services
Branding
Packaging Design

Ever use a marshmallow to hand stamp a texture? We have. We created authenticity in design by using Adana Sweets’ very own products to give dimension.

The result? Meaningful design that represents the brand through and through.







Capturing the textural elements of the confections themselves while combining with an elegant wordmark, the identity balances a kind of warm playfulness with an elevated and luxurious sensibility.



















We then extended the visual system into a range of packaging that leverages the patterning and colorways to communicate an approachably elevated product.













Our Services:


Brand Strategy
Naming
Art Direction
Identity Systems
Illustration
Print Design
Digital Experiences
Packaging
Content Creation
Animation

Our Offices:


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© SIREN Creative 2021