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Traveling with your kids just
got a whole lot easier. 
























Services
Art Direction
Campaign Development
Motion Graphics

What they do:

ToteSavvy is a purveyor of stylish and practical organizational carriers for parents on the go. Making a variety of carriers, they came to SIREN to help launch their new travel and diaper bags. 


The Situation:

The original ToteSavvy organizer was well-known among the initiated, but with the launch of two new specialized products, we were asked to create a unique and playful launch campaign for all TS social accounts across all platforms.





01 — Travel Kit


02 — Diaper Bag



The two new products — the Diaper Bag and the Travel Kit — expand the ToteSavvy line into more specialized territories that are both practical and luxury-leaning.

The goal was to showcase the use-cases for each while creating campaign assets that elevate the aspirational nature of the products — allowing you to focus on what really counts — the precious time you have with your kids.